November 13, 2017
According to the Wall Street Journal, Millennials are taking to social media to share their first home purchases, posting elaborate staged photo shoots celebrating their accomplishment. This includes some buyers hiring a photographer to snap pictures of them fake dancing or playfully posing in their new homes. Other millenial buyers will even wear sweaters and dark jeans in 95-degree weather in an attempt to strike the right visual aesthetic.
One photographer interviewd by the Journal noted that she was asked to modify the photos to make them more visually pleasing. For example, digitally adding grass onto an unkempt lawn. Photographers may virtually enhanced the neighbor’s property as well to give a better impression of the neighborhood.
People 36 and younger (known as millennials) were the largest group of home buyers from July 2015 until June 2016, according to a National Association of Realtors report. They made up nearly 34 percent of the buying pool. Roughly two-thirds of those buyers were also first-time buyers, according to the report.
Like and follow award-winning broker Niki Higgins on Facebook, Twitter and Instagram.
Source: The Real Deal
